As part of the Republican Party's attempt to fix the problems that contributed to their losses in November, Republican National Committee Chairman Reince Priebus is heading west on a four-day trip to meet with minority voters and technology experts, CNN reports.
RNC spokesperson Kirsten Kukowski told CNN that the goal of the trip was to learn "how we better engage with minorities and how the Republican Party can better use technology to win elections."
On the four-day trip, Reince Priebus will stop in Denver to hear Hispanic voters and GOP activists before heading to Los Angeles on Tuesday to meet with Hispanic and Asian voters.
Next on his itinerary is San Francisco for meetings with technology experts, including a stop by Facebook. He'll also go to Seattle in a visit that focuses on early voting. Washington state became the first state last year to offer voting registration via Facebook.