Weekly Standard editor Bill Kristol said Sunday that Mitt Romney's longstanding strategy of making this election a referendum on President Obama's first term will fail.
"They need to focus on the next four years," he said. "If this election is just about the last four years, that's a muddy verdict. Bush was president during the financial meltdown. The Obama team has turned that around pretty well. The Clinton speech at the convention was very important in that way -- how horrible was it four years ago."
"He's got to make it a referendum on the choice of the next four years, and explain what Obama would do over the next four years that would be bad for the country, and what he would do that would be good for the country."
The Romney campaign has hinted that it will pivot to presenting the election as a choice between two visions and increasingly highlight the Republican nominee's blueprint for America.